yes.

“is magic true?”

magic exists to those who say yes to this.

to it all.

What I do

Every commission is made to measure.

  • Vertical engagement. Original creator-led content, \the kind your audience saves, shares and sends to a friend. Each one begins with the goal, the cause and the sources behind the subject, so thirty seconds on screen rest on everything worth knowing.

  • Presence, tended. The plan, the rhythm and the conversation of your channels, kept in one voice, every day.

  • Creative direction. The look, voice and rhythm of your house, recognisable from a single frame.

  • Social-firsts. Serialised explainers that take one big question at a time and open it episode by episode, so your audience returns for the next instalment and leaves each one knowing more about the world your work protects.

  • The written word. Essays, op-eds and speeches that let your leadership sound like themselves, only more quotable.

  • digital activations. Bring the mission. I'll return the concept, the format and the show.

I'm Nyx Joy and I tell stories that people put their phones down for.

I give each tale the form it deserves: a digital series, an essay, a campaign, an evening in a room, a video essay, and anything in the media ether.

My methods come from two places. The newsroom, where I covered humanitarian crises and gender rights in the digital age, making stories with global organisations that reached over 10 million views across their platforms. And the Tout-Monde: diplomacy and heritage craft in Tokyo, and now Trinity College Dublin as an MPhil candidate in International Peace Studies, always sparing room for lustre.

I work with foundations, houses, and founders whose cause is their most precious asset, on the stories that keep it worth trusting long after the cameras leave.

Bring me what you want the world to remember.